Long Range Strategic Planning (including: Membership Surveys, Facilitation,
Focus Groups and Membership Document Review)

Whether your club is new or has a long history of operations, there are clear benefits from the creation of a Long-Range Strategic Plan. Our team can assist you in all phases from upfront meetings to identify and discuss issues, to creation of membership surveys, to survey tabulation and data analysis, and finally, interpretation, recommendations and discussion of the future direction of the club based on the majority of members’ wishes as well as considering key industry issues. Our team has performed strategic plans for many of North America’s best-known private clubs.

Our plans are not only survey driven, we provide detailed consultation and focus groups with membership groups concerning all aspects of the private club be it capital funding, operational analysis, governance considerations and organizational structure, access to the tee, membership structuring, and financing issues for private clubs. All of the subcomponents of this overall service can be contracted as a separate stand alone service as well.

For a detailed discussion and consultation regarding how our long range strategic planning services can aid your Club, please contact one of our principals for further information.

Membership Sales and Marketing Plans
Global Golf Advisors has a vast array of experience in helping new clubs create the programming, pricing, and structures necessary for successful membership drives in your market. We are experienced in ensuring your expectations on membership absorption are real in order to adequately ensure proper cash flow planning over the membership growth stages. Our team has also worked with several clubs in re-positioning membership or in launching new membership offerings. Speak to one of our team members to get your membership drive kick started today.

Clubhouse Utilization Studies/Master Planning
With many clubs today having been built many years ago, and with the role of the private club changing in today’s society, many clubhouse designs and layouts provide challenges to the profitable operation of many clubs, particularly in the food and beverage department. Our team can assist your club with a clubhouse utilization study to determine the overall use of the interior of the clubhouse so as to maximize operating efficiency. Furthermore, we have experience in performing overall clubhouse master plans which aid the club in making difficult decisions regarding the ultimate future viability of the current clubhouse and whether reconstruction, refurbishing, or ‘mothballing’ with regard to the clubhouse will provide the most suitable short-term and long-term solution.

Real Estate Developer Exit Strategies
While many developers have successfully utilized golf within their communities, too often golf is not well planned in terms of exit strategy. Whether your golf project is public, private or a mix, proper planning for the ultimate exit from the golf course is a key consideration that is best addressed up front. Global Golf Advisors have worked with many of the world’s leading developers to create viable and executable exit strategies. Most developers do not wish to remain in operations of the golf course beyond the life of the real estate development, proper planning up front can ensure that you are not ‘saddled’ with the golf operation post development.

Please contact one of our principals for further information.

Market Studies
Global Golf Advisors provides industry leading market studies to aid our clients in strategic positioning, opportunity analysis, and pricing decisions. Our market studies enable our clients in a variety of areas such as: positioning of a newly built club, re-positioning of an existing club, pricing considerations, comprehensive competitive analysis and understanding, competitive segmentation, product differentiation, and service understanding.

Whether you are pricing and launching a new membership program, analyzing up coming pricing for the new season, or creating a business plan for your new club in positioning it appropriately within the marketplace for maximum success, Global Golf Advisors is the source for professional market analysis and studies.

For an in depth understanding of your needs, please contact one of our principals for further information.

Operational Reviews
Over the past 15 years, Global Golf Advisors has provided golf course operators of all scale and scope with detailed operational reviews whereby we provide very specific advice concerning the current operations of a club and the potential for improvements to current operations in increasing profits or increasing member satisfaction or both.

Due to our vast operational databases of financial and non financial information and knowledge of best practices, we provide a unique approach to operational reviews. While many companies talk about the issues, we not only are able to identify key areas of concern and where you are doing well, but we provide detailed solutions and can aid with implementation to guide your Club on the path to future improvements.

Whether you are a public golf course looking to improve bottom line (expense or revenue driven or both), a semi-private or private club looking to understand how to better service membership, or you are looking for strategies to aid in future capital funding, Global Golf Advisors has the experience required to assist your facility.

Business Planning
A key component for the success of any new venture or existing dynamic company is charting a roadmap to provide a plan for reaching your goals. Global Golf Advisors has provided comprehensive business planning and feasibility services to a vast array of golf properties worldwide. Our plans and studies bring together various components in a logical fashion to provide you with a detailed outline and roadmap for success. Our business plans and feasibility studies encompass a market study, a vision or strategic positioning analysis, detailed operational discussions, as well as financial feasibility or financial return analysis.

Long Range Capital Planning
Many private clubs across North America are experiencing the effects of a healthier and wealthier baby boomer generation. With the average age of the membership on the rise at many traditional private clubs, future funding of capital projects may be problematic. As the membership age increases, but turnover and attrition holds steady or declines over the next decade, clubs will need to assess their overall capital budgets and plans to ensure the future needs of the club are met. Our team can assist you in analysis of your current capital funding situation, analysis of your capital budgets, provide recommendations on prioritizing projects, and assist in creating innovative methods to raising capital necessary for the long-term health and success of the club.