In September 2016, Global Golf Advisors (GGA), in collaboration with the Club Managers Association of Europe (CMAE), hosted club executives and leaders from Europe’s most esteemed private clubs for a symposium to identify and discuss emerging trends and best practices within the private club business segment. The first European Private Club Leaders Symposium explored topics relating to the continued development of Europe’s most elite clubs including current trends, research, key performance indicators, and top issues facing clubs now and in the future.
In advance of the Symposium, participants were sent an initial survey which asked several questions relating to factors currently impacting their club as well as factors that they believe will impact their club in the future. This initial survey also extracted high-level information about strategic thinking and perceptions regarding Britain’s exit from the European Union.
After the Symposium, GGA solicited feedback from attendees on key topics and discussions raised during the symposium via a post symposium survey. This secondary survey gathered information about club profiles, club governance, capital, membership trends, methods of intelligence gathering, and Brexit. This report highlights the results from each survey.
- Latest News
- Private Clubs
- Pulse Surveys
- Strategic Planning
- January 9, 2019
Today, many club members are less inclined to splurge on a new set of clubs and more likely to allocate …
- January 7, 2019
“Establish an atmosphere which fosters a sense of community and belonging - that is fundamental to member satisfaction.” - GGA Senior …
- January 7, 2019
Does your club tap into the value of members’ experiences? Engaging with the experience economy is the fastest-growing method of …
- December 12, 2018
For 80%* of members and visitors, the golf course is the aspect of a club they hold most dear. It …
- December 7, 2018
The Canadian Society of Club Managers (CSCM) and GGA have formed a strategic partnership to produce research and insight for …